User driven functionality, experience design planning, team leadership and process design.
Defining and designing UX/VX architecture for applications, mobile and desktop products.

For a while (10 years) I led IF/THEN, a design studio I co-founded in Seattle. After serving as Creative Director for Deloitte Digital's Seattle office, I joined Microsoft as Design Director for Maps and People teams, and headed the Communications and People family of products as Creative Director. Following this, I led the Mixed Reality Studio Avatars Creative team, UX/VX/Art, expanding identity representation, driving connections between people, work and social experiences in Mixed Reality and traditional contexts. 

Currently I lead the Seattle UX/UI team at Sonos as the Senior Design UX Manager.


Print Regional Annual
Communication Arts
Seattle Show
Regional Emmy

Los Angeles Times

Designed for Digital Kitchen in Seattle. The direction for the motion boards was to deliver a rich and compelling visual treatment complete with dynamic and engaging typography and image interplay. The piece was produced around Los Angeles Times' exhibit of David Strick's photographic exploration of Hollywood's movie backlots.


Creative direction and design.

Los Angeles Times
Los Angeles Times
Los Angeles Times
Los Angeles Times
Los Angeles Times
Los Angeles Times