WHAT I DO
User driven functionality, experience design planning, team leadership and process design.
Defining and designing UX/VX architecture for applications, mobile and desktop products.
For a while (10 years) I led IF/THEN, a design studio I co-founded in Seattle. After serving as Creative Director for Deloitte Digital's Seattle office, I joined Microsoft as Design Director for Maps and People teams, and headed the Communications and People family of products as Creative Director. Following this, I led the Mixed Reality Studio Avatars Creative team, UX/VX/Art, expanding identity representation, driving connections between people, work and social experiences in Mixed Reality and traditional contexts.
Currently I lead the Seattle UX/UI team at Sonos as the Senior Design UX Manager.
Redesign of the overall UX and UI for Microsoft's global corporate intranet. The design challenge was to create a visual experience framework that would be as compelling in Redmond as it was in Beijing while allowing for seamless coexistence of all the various information levels and types generated by the intranet maintenance team.
We took our cue from the Microsoft Metro visual style and created a clean design that surfaces region specific information, personalized for each user. The Microsoft employees responded very well to the redesign, calling the result "stunning" and "inspiring."
Relevant project facts:
→ Project length: 19 months
→ Monthly page views: 5,212,331
→ Launch date page views: 322,656
Favorite quote relating to the redesign:
"Well done! It’s beautiful. It’s functional. It’s inspiring, and it makes me proud to work here at Microsoft!"
External press review here