Multifaceted + experienced. Leading as well as doing. User driven functionality planning and design, leading teams and establishing processes. 15+ years of experience in defining UX architecture and designing experiences for applications, mobile and desktop products.
After serving as Creative Director for Deloitte Digital's Seattle office, Andi joined Microsoft as Design Director for Maps and People teams, and led the Communications and People family of products as Creative Director in 2016. Now leading the Mixed Reality Studio Avatars Creative team, UX/VX/Art, driving product design and expanding identity representation, driving connections between people, work and social experiences in Mixed Reality and traditional contexts.
Pitch for re-envisioning of Restoration Hardware's online business. The pitch centered on rethinking the idea of style and taste and casting it in a new light to give the brand the best exposure. Defining taste, editing the captured footage to best express the idea and having it all come together in a well designed pitch presentation and pitch book. The process took 1 week from beginning to end and gave us all the opportunity to make a case for curated and attainable luxury tied to a solid online presence strategy.
Project realized at Deloitte Digital Seattle